2026 Milano winter olympic games
Here is a series of posters I made for the 2026 Milan winter olympic games.
I tried to set up the scene with the key elements: winter, ice, figure skating and Milano.
It also symbolized that the figure skater “drew” their achievements by the skater shoes.
“I” stand out.
The core strategy of the first poster is to replace the “I” in the word “Milano” with a dancing figure skater, which emphasizes the subjectivity of the athlete and this sport.
Make impact.
The keyword is formed by the scratches left by the figure skater on the ice surface. It is improvised by a common scenario that a figure skater will be in everyday
Paint your future.
The third poster reimagines the figure skater shoes as a paint brush and the keyword “Milano” is drawn by it. It also symbolized that the figure skater “drew” their achievements by the skater shoes.